The Vernier Total Solar Eclipse Campaign recently won a 24th Annual Communicator Award of Distinction in the Integrated Campaign—Business to Consumer category. The campaign was recognized for successfully demonstrating one theme through various forms of media, such as print, social media, video, and more.
With entries received from across the United States and around the world, the Communicator Awards is the largest and most competitive awards program honoring creative excellence for communications professionals. The awards are judged and overseen by the Academy of Interactive and Visual Arts (AIVA), a 600-plus member organization of leading professionals from various disciplines of the visual arts.
The multi-pronged Vernier Total Solar Eclipse Campaign celebrated last summer’s Great American Eclipse by providing tips, resources, and data that STEM teachers could use to teach students about the real-world physical phenomenon throughout the year. Examples of the data collected by educators using Vernier technology are available for free on the Vernier website. Sample data by Dave Vernier was also included in an article about the eclipse in The Physics Teacher.
In addition to the Communicator Award, the Vernier Total Solar Eclipse Campaign also won a One Planet Award and two Stevie® Awards.